SELL MORE with Negative Motivation

As a fresher in sales, everybody will tell you to emphasize on getting the potential customer “excited”, “thrilled”, looking at how good their life will be or benefit by using your products or services. This is a technique that without a shadow of a doubt, works great for beginner and intermediate level sales people. … More SELL MORE with Negative Motivation

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Beyond Price: 4+1 Reasons that influence purchasing decisions

Price is the easy way to justify loosing a potential customer, yet we understand that if every transaction was about price, none of us would have a €1000 smartphone, instead, we would still have our first €30 mobile phone. So think for yourself as a customer… what drove you to the €1000 smartphone? … More Beyond Price: 4+1 Reasons that influence purchasing decisions